The new venture will represent leading live action, post production, music and previsualization studios
Leveraging trusted relationships with studios from LA to New York, Meredith Machial launches new Dallas-based rep’ing label, Liaison. Machial has over 15 years of experience in broadcast and digital production. She has been an executive producer on both coasts, working with clients around the globe for a variety of brands ranging from Coca Cola, Vitafusion and Johnson & Johnson to Burger King and Hyundai.
Liaison’s focus is to connect advertising agencies and clients with the best creative talent from coast to coast.
“All of the studios on the Liaison roster are uber creative, forward-thinking and collaborative, understanding the needs of advertising in all of its mediums for projects big and small,” says Machial.
“For years we kept a close watch on Meredith’s talents in VFX, post production, pre-vis and broadcast production, and we know she will make a wonderful addition to our team. Having been an executive producer and working with clients on both coasts, Meredith is a perfect fit for us as we extend our reach beyond the east coast market and continue to evolve the E1 brand to meet the ever-changing needs of advertising and production,” said Mike Zimbard, ECD /Founder of Edit 1 in New York City.
For more, visit: https://www.liaison-co.com
About Meredith Machial
Machial began her career at Reel FX in Dallas, TX. Prior to starting Liaison, , she held executive producer positions at 321Launch, Charlex and Resident Creative Studio in New York City and SWAY Studio in Los Angeles. While at SWAY Machial also executive produced for feature and television projects, including “2012” and “Nip/Tuck.” Machial and Liaison are currently based in Dallas, TX.